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Malouf™ Adds Two New Products to Lineup for Vegas Market

23rd Jan 2024 • Malouf Home

LOGAN, Utah—Malouf Home™ is releasing two additional products to their lineup at the upcoming Las Vegas Market. A new pillow, the FlexFill™ Pillow with a HyperChill™ cover, and a new bed frame, the Upholstered Highrise Frame™ will both be available for preview at the event.

The FlexFill™ with HyperChill™ is an exciting new pillow launch that adds to the company’s robust pillow offerings. It has a more traditional feel, thanks to the down alternative and shredded memory foam fill, that is breathable, moldable and plush. The pillow also has a cool-touch HyperChill™ cover to offer customers a sought-after cooling effect—the only pillow in the lineup with this popular feature. It comes in a standard pillow and a shoulder cutout and will be available to order at Las Vegas Market.

The Upholstered Highrise™ matches the new look of Malouf™ adjustable bed bases with linen-like charcoal upholstery. Its clean look and solid steel construction means it can function as a standard platform bed or as a Bunkie board. It will be available to order in mid-February.

“These new products fill gaps in our product lineup. We’ve been listening to the feedback and needs of our retail partners, which has led us to these new additions. It hits price points customers are looking for and includes technology from our other categories that has been very popular,” said Jesse Gibbs, VP of National Sales. “We’re excited to introduce everyone to all our new products this Market.”

MaloufTM will showcase these, and many other, new releases at Las Vegas Market from Jan. 28 – Feb. 1 in showroom B1350. Attendees can also explore the new Malouf Home™mattress lines, the Neve, Polaris™ and Ice Cloud™, which are the most innovative in the company’s history. To schedule an appointment, contact a sales representative at 800-517-7179 or

About Malouf Home™

Malouf Home™ leads the furniture and bedding industry with a wide selection of innovative products, including furniture, sleep systems, mattresses, adjustable bed bases, pillows, sheets, mattress protectors, bed frames and mattress toppers. Together with sister brands Salt Flat™ and Weekender™, Malouf™ commits to quality, pricing and service through a comprehensive product catalog that satisfies a variety of customers. Malouf™ products are available in over 16,000 retail partner locations in the U.S., and its international team now serves over 56 countries. Malouf™, a Certified B CorporationTM, was founded in 2003 by Sam and Kacie Malouf and is headquartered in Logan, Utah. To learn more, visit


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