Malouf™ Adds Dealer Locator Feature to Website
August 30, 2022
LOGAN, Utah—Malouf Home™ has added a dealer locator to their website at maloufhome.com. This recently developed feature is the company’s next step to connect the online and in-store experience for customers.
“Customers are eager to try our products in store, and the dealer locator helps make that happen,” said Ashlee Willes, brand manager at Malouf™. “We’ve invested in a strategy where we support our retail partners from every angle, and this web enhancement reiterates that focus.”
Through the dealer locator, users enter their zip code to find a Malouf™ retailer in their area. They can also search by product category for further customization. From there, individuals can visit a store and shop in an assisted sales environment to get the right products for their home.
“Research continues to show that consumers prefer personalized retail interactions,” said Jesse Gibbs, VP of National Sales. “By providing a dealer locator, we can start funneling our website traffic to our partners’ stores for an improved customer experience.”
Gibbs added, “The bedding category, in particular, benefits from the tactile showroom experience. It allows people to touch and feel the materials before they make a purchase, which results in higher customer satisfaction.”
The dealer locator was built by Malouf’s in-house software engineering team. To explore the new website feature, or for more information about Malouf™, visit maloufhome.com/store-locator.
About Malouf Home™
Malouf Home™ leads the furniture and bedding industry with a wide selection of innovative products, including furniture, mattresses, adjustable bed bases, pillows, sheets, mattress protectors, bed frames and mattress toppers. Together with sister brands Salt Flat™ and Weekender™, Malouf™ commits to quality, pricing and service through a comprehensive product catalog that satisfies a variety of customers. Malouf™ products are available in over 16,000 retail partner locations in the U.S., and its international team now serves over 56 countries. Malouf™, a Certified B Corporation®, was founded in 2003 by Sam and Kacie Malouf and is headquartered in Logan, Utah. To learn more, visit maloufhome.com.