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August 26, 2021 - news, products

Las Vegas Recap: Summer 2021

We loved finishing the summer season with you at the Las Vegas Market. If you weren’t able to join us this time, watch our recap video to learn more about the latest products and exciting initiatives we showcased.

New Releases

Sleep for the Senses 

Our showroom has never smelled better, thanks to the new Malouf Sleep Well Set by Pura. The set includes two exclusive Malouf fragrances and a Pura smart home diffuser.

Using the Pura app, customers can schedule our Rest fragrance in the evening to help them relax and unwind before bed. And in the morning, they can automatically diffuse our Rise fragrance for a fresh way to start the day.

Encourage customers to pair their Pura smart diffuser with an adjustable bed base for a completely connected sleep experience from morning to night.

The Latest Bedding Accessories 

The Weekender product line keeps growing. We unveiled three new sheet sets, featuring 600 thread-count cotton, soft microfiber, and silky Tencel Lyocell. And for the first time ever, Weekender sheets are available in three colors: tan, white, and grey.

We also launched new Weekender Premier mattress protectors, made of temperature-regulating Tencel Lyocell. Look out for our line of Premier protectors in top, side, and 360˚ encasement styles.

Six-in-One Display

Our Modular Display Rack is an innovative store display. With six different configurations, you can quickly customize your rack to display anything and everything. We created a new video to show you just how easy it is.

And don’t forget, we have ready-to-print marketing materials for your Modular Display Rack. Download them for free in the Wholesale Resource Center (WRC).  

Pillow Talk 

We also gave showroom visitors a sneak peek of our updated pillow packaging. The clean design calls out unique pillow features and benefits, helping your customers find the perfect pillow in store.

Stocking Salt Flat

Salt Flat continues to be a must-see in our showrooms. The thoughtful and handcrafted details look even better in person. The best part? Salt Flat is in stock and ready to ship, with quality pieces for the living room, bedroom, and dining room.

Live Events 

Showroom Tour 

We know not everyone could make it to our showroom in person this year, so we went live before we opened the doors to you a virtual first look. Be sure to follow along on our social pages for more events like this in the future.

Forging Freedom

In partnership with the Malouf Foundation, we gathered with retailers at our Forging Freedom event to discuss how we can work together to confront human trafficking.

To help businesses engage in the fight against sex trafficking, we introduced the OnWatch Advocate Program. Your business can become a certified OnWatch Advocate when 90 percent of your group completes the free digital training. To learn more, watch our recap of the event.

Looking Forward

We enjoyed sharing what we’ve been working on and hearing how you’ll incorporate our new products in your stores. Whether it was in person or virtual, thanks for joining us for a great market. We hope to see you next time!

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